NewNewTee
Built to Work. Made to Play. Tee
Work hard. Play hard.
$38
USD
Est. 2024 · Long Island, NY
Built to Work.
Made to Play.
Soft cotton, honest prints, and cuts that hold up from the workshop on Friday to the back nine on Sunday. Hand-printed in the USA, in small batches, by people we know.
Launch capsule
July 4, 2026 · 12:00 ET
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Soft cotton
Hand-printed in the USA
Pressed by hand · 30-day exchanges
“Friday clocks out. · Saturday tees off.”
No. 01 — The Capsule
Featured. Small batch. Printed this season.
Saturday · 6:48 a.m. · Bethpage, NY
Some weeks you earn the back nine. This is one of them.
Lookbook
Three places we wear it.
The same shirt belongs in three different rooms — the shop, the porch, the first tee. We design for all of them, in that order.
The Greens
No. 01
The Greens
Polos, hats and towels for Saturday mornings, where the dew is still on the grass.
Explore →
The Workshop
No. 02
The Workshop
Soft, sturdy tees and overshirts built to take a beating Monday through Friday.
Explore →
The Weekend
No. 03
The Weekend
Soft tees, broken-in caps, belts that finally start to age the way they should.
Explore →Our Story
I started Blue Collar because I couldn’t find a shirt that worked on the job site and on the back nine. So I built one.
A one-man shop on Long Island. A guy who works with his hands all week and lives for the first tee on Saturday, a heat press in the garage, and soft, honest cotton. Quiet graphics, because the clothes do the talking.
Read the full story →
Est. 2024 · Long Island, NY
Launch capsule
The 4th of July Drop · 1776–2026
Our opening capsule. Limited quantities, available all of July. A handful of pieces designed for the long weekend — then we move on.
See the drop →
Limited · Printed in the USA
Newsletter
Stay in the loop.
New batches, restocks, and the occasional letter from the workshop. No spam — we’re bad at email anyway.